MOO Review: Worth the Money or Just Pretty Paper?

In partnership with MOO

About MOO

Picking out print materials sounds simple until you actually try to do it. You scroll through endless options, only to end up with paper that looks flat and feels cheap. Whether you’re preparing for a trade show or shipping out customer packages, it can be tough to find anything that actually reflects the care and effort you put into your brand.

MOO saw that problem early. They started in London in 2006 with one clear goal. Make print products that feel personal, look sharp, and show off your brand the way it should be seen. Since then, they’ve grown from business cards into a full catalog that includes postcards, flyers, stickers, notebooks, planners, and even custom water bottles. They serve businesses of all sizes, offering fast turnaround, hand-checked prints, and designs that actually look like someone cared.

Their paper quality is strong. Their customization tools are easy to use. You can even print a different image on every business card in a pack if you want to. Add to that their focus on sustainability and quick delivery, and you’ve got a setup that looks ideal for businesses that care about presentation.

But does it actually work that way when you order? Does the quality hold up across products? Do their promises match what you get? We’re going to take a closer look at one of their most popular products and go through the details piece by piece. Keep reading. We’ll find out together.

Highlights

• MOO specializes in high-quality, custom print products designed to help businesses stand out.
• Their business cards are thick, smooth, and made with premium paper that feels substantial.
• You can print a different design on each business card in the same pack using their Printfinity feature.
• They offer a wide range of products beyond business cards, including postcards, flyers, stickers, notebooks, and water bottles.
• Every order is hand-checked to make sure the print quality is sharp and consistent.
• Sample packs are available so you can try the paper and finishes before placing a full order.         
• Next-day delivery is available for select products if you order by 2 PM EST on weekdays.
• Their branded merchandise is designed to be kept and used, not tossed after one use.
• They use sustainably sourced paper and actively work to reduce environmental impact.
• MOO provides tailored business plans for teams that need ongoing print and marketing support.

MOO Review

If you’re planning to use their materials for client work, events, or brand-building, you need to know what you’re actually getting. In this part of the review, we’ll take a closer look at what makes MOO different, what you can expect from their products, how much you’ll pay, and whether the whole thing holds up once you dig into the details.

Unique Features

MOO has built in tools, options, and small details that make the process more flexible and the final product more polished. Here are the features that set them apart from other printing companies.

1. Printfinity. You can print a different image or design on every business card, postcard, flyer, or sticker in a single pack at no extra cost. It gives you more creative flexibility without needing to place separate orders.
2. Premium Paper Selection. MOO offers several types of paper, including soft-touch, ultra-thick Luxe, cotton, and pearlescent finishes. Each has its own texture, weight, and visual appeal.
3. Special Finish Options. You can add gold foil, silver foil, raised gloss, or spot gloss finish to make designs stand out visually and feel more tactile in hand.
4. Multiple Size Choices. Most products come in a wide range of sizes, like standard, square, mini, or oversized formats. This applies across business cards, flyers, postcards, and more.
5. Hand-Checked Quality. Every order is reviewed by real people to catch print issues before shipping, which helps maintain consistent quality.
6. Flexible Design Tools. You can upload a complete design, start from a blank template, or use MOO’s editable templates. There are options for beginners and professionals alike.
7. Free Sample Packs. You can try MOO’s papers and finishes before placing a full order, which helps you choose the right look and feel.
8. Next Day Delivery for Select Items. If you place an order by 2 PM EST (Mon–Thurs), some products can be printed and delivered the next day.
9. Made and Shipped in the USA. Most items are produced locally, which means faster delivery and better reliability for U.S. customers.
10. Business Plan Perks. Businesses can join a plan that includes volume discounts, team support, exclusive products, and help from professional designers.

Benefits

Print materials are more than just paper. They’re often the first thing people see when they interact with your brand. With MOO, the benefit is in the details. The materials look sharp, feel solid, and help you leave a lasting impression without needing a design degree or huge budget.

• Gives your brand a polished, professional look
  Even small businesses can present themselves with the kind of visual confidence usually reserved for big companies.
• Helps you stand out at events, in the mail, or in someone’s hand
  The thickness of the paper, the finish, and the colors make people take notice, whether it’s a card handed out at a networking event or a postcard tucked into a package.
• Saves time with ready-to-use templates and design tools
  You don’t need a full creative team to build something that looks clean and intentional.
• Reduces stress with fast shipping and reliable quality
  Deadlines come fast. MOO’s speed and accuracy take some of the pressure off, especially when timing matters.
• Gives you flexibility without extra cost
  Features like Printfinity let you share multiple messages or styles in one order, without paying more.
• Supports brand consistency across everything you print
  From water bottles and planners to flyers and stickers, everything can be designed to match, down to the colors and typefaces.
• Makes the experience feel personal, not generic
  The unboxing feels thoughtful. The sample pack makes you feel like you’re in control. The result is something you’re actually proud to hand out or mail.

Price

MOO’s pricing reflects the materials, finishes, and level of detail you get. That said, there’s still a wide range depending on what you choose. You can go simple with standard paper or spend more on thick card stock and special finishes. Here’s how the prices break down across different categories.

Business Cards

Prices vary by paper type, finish, and size. All come in packs of 50, unless noted.

• Original (16 PT) — from $22
  Good quality, available in matte or gloss
• Super (18 PT) — from $31
  Silky feel with Soft Touch or High Gloss options
• Luxe (32 PT) — from $41
  Extra thick, with color seams and textured Mohawk paper
• Cotton (17 PT) — from $31
  Made from cotton linters, bright and uncoated
• Foil and Gloss Options — from $48
  Includes Gold Foil, Silver Foil, Raised Gloss, Spot Gloss
• Letterpress — from $60
  Tactile and heavyweight, pressed on 32 PT stock
  
• MiniCards — 100 for $21
  Slim, compact cards for quick sharing

Sizes include Standard, MOO Size, Square, and Mini, so pricing can shift depending on what you pick.

Postcards

Sold in packs of 25 with pricing that scales by paper and size.

• Original — from $23
  Basic matte or gloss options
• Super — from $31
  Soft Touch, heavier and smoother
• Luxe — from $56
  Thickest paper, naturally textured
• Foil Postcards — from $62
  Raised metallic finishes on Soft Touch Super paper

Postcard sizes range from Small (4.13″ x 5.83″) to Large (6″ x 9″), with several in between. Customization is available across all formats.

Flyers

Sold in packs of 50 and available in five sizes.

• Small (4.13” x 5.83”) — from $34
• Square (4.72” x 4.72”) — from $35
• Long (3.67″ x 8.5”) — from $37
• Half Page (5.5” x 8.5”) — from $39
• US Letter (8.5” x 11”) — from $49

Paper options include:

• Premium Matte or Gloss — from $34
• Pearlescent Metallic Paper — from $49

Marketing Materials

A broad group that includes stickers, brochures, inserts, and cards for specific uses.

• Brochures — from $30 (25 pieces)
  Bi-fold and tri-fold options in full color
• Stickers and Labels — from $15 (52 pieces)
  Vinyl or plastic-free matte options in multiple shapes and sizes
• Custom Notepads – from $3.75 each Varies by size, number of pages, and quantity
• Luxe Notecards – from $32 (10 pieces) Free envelopes included
• Letterhead – from $60 (50 pieces)
• Greeting Cards – from $40 (25 pieces) Free envelopes included

Custom Branded Merchandise

These include items like:

• MOO Drinkware – from $16 each
  Several options, like mugs and MOO Water Bottles, pricing depends on type, size, customization, and quantity
• MOO Notebooks and Planners – from $7.25 each
  Several options, like tape-bound and soft cover, pricing depends on type, size, customization, and quantity

Bulk and Business Pricing

MOO offers volume discounts across nearly all product types. For example:

• 500 standard postcards = $142 ($0.28 per card)
• 1,000 business cards = $250 ($0.25 per card)
• 2,500 flyers = $330 ($0.13 per flyer)

The more you buy, the lower your cost per piece. Businesses with frequent printing needs can also join MOO Business Services, starting at $99/year, which includes account management, exclusive products and discounts, and access to design services.

Meet MOO’s New Matte Paper Stickers

MOO just launched a new kind of sticker that’s all about feel, function, and sustainability. These Matte Paper Stickers are made without plastic, so they’re fully recyclable and easy to write on. Whether you need a smart seal for your packaging or a personalized label, these stickers get the job done and look good doing it.

What Makes Them Different?

• Made with uncoated paper that has a nice texture
• Easy to write on with pens or markers
• Strong enough to handle everyday use thanks to a wet strength finish
• Tearable by hand, which makes them great for sealing envelopes or packages

Sizes and Shapes

You’ve got options here.

• Round sizes range from 1 inch to 4 inches
• Rectangular sizes go from 1 inch by 2 inches up to 4 inches by 6 inches

Smart Uses for Business or Events

• Handouts or freebies at trade shows
• Stickers for packaging or envelope seals
• Name tags at events
• Return address labels
• QR code labels to point people to your website or landing page

Why You’ll Like Them?

These stickers are not just practical. They also support eco-friendly branding. They’re made entirely without plastic, printed with water-based ink, and can be recycled with regular paper. If your business cares about quality and sustainability, these stickers check both boxes.

MOO Review: What Do Customers Think?

Customers have a lot of good things to say about MOO, especially when it comes to product quality, customer service, and the reliability of their printing and delivery. Whether it’s a first-time buyer or a returning customer, people consistently mention how impressed they are with what they receive.

MOO’s print quality stands out in nearly every review. Business cards, postcards, and notebooks all receive high praise for their sharp printing, rich colors, and high-end materials. Customers describe the finish as “beautiful” and “exceptional,” pointing out that MOO consistently delivers premium results.

“Moo’s business cards are beautiful – the printing quality is exceptional, and the materials are lovely.”

“Print outs are of great quality… very positive surprise in getting our stuff fast.”

Even products that aren’t the typical business card – like notebooks – are getting recognized.

“MOO offers the best available notebooks in the market.”

Another consistent theme is how supportive and responsive the customer service team is. Whether it’s a shipping issue or a special request, customers feel they’re treated generously and with care. MOO seems to go out of its way to make sure customers are happy, often resolving problems quickly and with a personal touch.

“Very friendly and professional support. My request was handled quickly and generously.”

“Great customer service. Super responsive.”

“Customer service is wonderful also. I recommend Moo sincerely and wholeheartedly!”

Even when customers expect delays, MOO often exceeds expectations. Several reviewers mention that shipping times ended up being faster than originally estimated. Others talk about how MOO made sure important deliveries arrived in time for events like ribbon cuttings.

“MOO made sure I had my cards for my ribbon cutting ceremony. Thank you so much!”

“Initially long estimated delivery time to Ireland turned out to be half of what was estimated.”

Furthermore, customers appreciate how easy it is to use MOO’s platform. Ordering is described as straightforward and intuitive, even for those new to printing services. The process feels smooth from start to finish.

“Really easy to use. Straight forward. Have recommended to friends already.”

“Was easy to use and great quality.”

Is MOO Legit?

Yes, MOO is absolutely legit. They’ve built a solid reputation by consistently delivering high-quality, customizable print products like business cards, postcards, and notebooks with attention to detail and premium materials. Their operations are smooth, their online platform is easy to use, and their customer service is fast, helpful, and human. MOO has also positioned itself as a design-forward, environmentally conscious company, which adds to its credibility. You can trust them to deliver professional results every time.

Is MOO Worth It?

Yes, MOO is absolutely worth it. It’s one of the few print brands that consistently delivers top-tier quality, smooth ordering, and dependable service. Their business cards, postcards, notebooks, and other print materials are known for their thick paper, sharp printing, and clean finishes. Everything feels solid and well-made, which matters when you’re trying to make a lasting impression.

The ordering process is simple and clear. MOO’s platform lets you upload your designs or use templates that already look modern and professional. You stay in control of the final product without needing design skills or extra tools. If anything needs fixing or you’re working with a tight timeline, their customer service responds quickly and works with you to get it right. They’re helpful, fair, and genuinely focused on customer satisfaction.

For professionals, small businesses, or anyone who wants their printed materials to reflect their attention to detail, MOO delivers on every level. It gives you confidence that what you hand someone speaks well of you and your brand.

MOO Discount & Promotions

MOO offers several discounts and promotional opportunities directly through their website:

1. Refer a Friend Program

When you refer someone new to MOO, they receive 25% off their first order. Once they complete a purchase, you earn a $20 MOO gift card to use on future orders. There’s no limit to how many friends you can refer. Note that gift cards cannot be used for shipping or taxes. 

2. Refer a Business Program

If you refer a business that signs up for MOO’s Business Services, you’ll receive a $250 prepaid Visa or Mastercard gift card. The referred business gains access to perks like account management, bulk pricing, and custom templates.

3. New Customer Offer

All new customers receive 20% off orders of $40 or more with promo code MHZR92

4. Seasonal Promotions

MOO runs various promotions throughout the year, offering different discount rates. To stay informed about these deals, subscribe to their MOOsLetter, which also includes business tips and product updates.

Where Can I Buy MOO Products?

You can purchase MOO products directly through their official website at moo.com, which offers a comprehensive range of customizable print and branded merchandise. This includes premium business cards, postcards, notebooks, planners, stickers, flyers, and drinkware, all available for personalization and ordering online. MOO provides shipping across the United States.

FAQs

Can I upload my own designs to MOO?

Yes, MOO allows you to upload your own designs for most products. They also offer a range of templates and design tools to help you create custom designs directly on their platform.

What are the paper options for MOO business cards?

MOO offers several paper options for business cards:

• Original: 16pt paper with a matte or gloss finish.
  Super: 18pt paper with a soft touch or high gloss finish.
• Luxe: 32pt Mohawk Superfine® paper with a choice of eight color seams.
• Cotton: 17pt uncoated paper made from recycled cotton linters.

What is the typical delivery time for MOO products?

Delivery times vary based on the product and shipping method selected. Standard delivery typically takes 7-10 business days, while expedited options are available for faster delivery. Some products may offer next-day delivery if ordered before a specific cutoff time.

Can I order a sample pack from MOO?

Yes, MOO offers free sample packs that include examples of their paper stocks and finishes. This allows you to experience the quality of their products before placing a full order.

How do I contact MOO?

You can contact MOO’s customer service through the following methods:

1. Live Chat. Available Monday to Friday, 4:00 AM – 7:00 PM (EDT), excluding public holidays. Ideal for quick questions and order support. 
2. Phone. Call +1 (401) 519-7216, Monday to Friday, 9:00 AM – 7:00 PM (EDT), excluding public holidays. Best for urgent queries. 
3. Email. Send your inquiries to [email protected]. They aim to respond by the end of the next working day, often sooner. This method is best for technical or artwork issues. 

For more information or to submit a request, visit MOO’s support page at support.moo.com.

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